All businesses have a price point to survive. Competition is great, until it becomes counterproductive.. 99 a night for Circa or 79 for Nugget? 59 for the D or 49 4queens? 40 for Golden Gate or 29 at Plaza? If room rates drop below profit/ break even point hotels will suffer.. No money for employees no money for infrastructure and so on.. Remember your dealing with a value based customer.. 20 dollars to you might not be a lot to them it’s an extra 20 dollars that if they don’t have to pay they won’t.. This whole Circa idea is going to be Fascinating to watch unfold..