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Ballys A C leaving Caesars Rewards

Discussion in 'Non-Vegas Casino Hotels' started by Champster1, Feb 11, 2021.

  1. HardEight44

    HardEight44 High-Roller

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    Wait Morton's in AC is now 1:1?!?! Since when did that happen? It is owned by Landry's ( owner of GN).
     
  2. hammie

    hammie VIP Whale

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    Not sure when this happened, but someone at the restaurant taped a handmade “1” over the original “2” on the sign. Kind of cheap and cheesy for a Morton’s, but I got the message.

    For what it’s worth, Landry’s bought The Palm Steakhouse out of bankruptcy about a year ago and the location at Tropicana accepts comps 1:1.
     
  3. vegas superfan

    vegas superfan VIP Whale

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    I am booked for a comp stay in March, via the TR site. I can no longer see my reservation online, which is not unexpected.

    While on the website, I thought to try to book Caesars as a backup just in case and I can't because the system is showing I have a reservation at a TR property during those dates.

    I'll call Ballys to confirm my reservation this week.
     
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  4. vegas superfan

    vegas superfan VIP Whale

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    I got a mailer today for 4 free nights (I am already booked via TR) and a bunch of free play. And some dining credit. I'm excited.
     
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  5. HardEight44

    HardEight44 High-Roller

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    I got it as well. It makes you wonder why the heck Bally's paid only $25m if they were going to get access to the Caesars database of Bally's players?!?
     
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  6. alexm

    alexm High-Roller

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    My understanding from being there earlier this year is that they did not get access to the comprehensive list of all Ballys players. They did however get access to a shorter range (speculation from many was any player who came in to Ballys post sale had their information give to TRH now Ballys Corp) along with the reservation database of anyone who ever stayed at the hotel and some other information. The floor supervisor we were speaking with while playing seemed to think they had contact information for probably 60-75% of all Ballys players in the last 12 months and maybe about 30% of all players in the last 5 years.

    Also, the reason for the low price was that for all intents and purposes this was a "forced sale". The el dorardo acquisition left the company in a predicament where they felt the deal would not get NJ approval with 4 properties under the control of 1 organization. While it wasn't outright stated, I have to believe there was some sort of back channel sentiment that this was a necessity. As a result they had to ditch 1 of the 4 and Ballys is far and away the most logical. Caesars is a must keep since the brand is keeping the caesars rewards name. Tropicana is their nicest property by a mile. Harrah's gives them a presence in the marina with the shuttle to provide access. Combine this "forced" sale with the fact that companies aren't exactly beating down the door to get into the AC casino market and the fact that the property needs a massive overhaul and it was easy to see why the price was so low.

    By giving up the name as well it also seems as though Twin River holding may be preparing to make a foray into the Las Vegas Market as well. El Dorado has continued to indicate a desire to offload some properties for both cash flow and control purposes and Ballys LV would make perfect sense for the company that is now newly named Ballys.
     
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  7. hammie

    hammie VIP Whale

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    Twin River paid $25 million for the property and I believe $26 million for the name Bally’s, then renamed itself Bally’s Corporation. I suppose they received some guest info as part of the second deal.
     
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  8. JulianC

    JulianC Amateur

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    Bally's Corp is no longer just a property buyer; they are also building (in PA, and possibly in VA, too). Getting a little bit of that player/guest base from AC will only help. Hoping that Bally's Corp eventually does a nationwide loyalty program.
     
    • Informative Informative x 1
  9. Basil

    Basil VIP Whale

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    I hope so. Twin River is about 15 minutes from my house, and I have a ton of comps built up there, but honestly nothing for me to really spend it on. Would be nice to have more options for me not to spend them :) It would be interesting for me if they do break into the Vegas market, though. Would give me some more options with comps.
     
  10. nostresshere

    nostresshere Mr. Anti Debit Card

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    The mix of old and new makes perfect sense to me.

    The new owners would not be happy to open up on day one with very few reservations. With very few "seasoned" players. To survive, they need customers. If CET was going to offer a comp to Jim the Player, then the new place would love a shot at getting him to come play. So, they honor the comp.

    As to reservations systems, they may have made a deal to keep the old system in place for now and possibly the sale agreement made that available. At some point, CET just turns over all the reservations to the new folks.
     
  11. hammie

    hammie VIP Whale

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    A Nittany Lion Casino, why not!! Here is an article about the project. When there is a home game, State College, PA is the third largest city after Philly and Pittsburgh. Pretty interesting how the $10 million bid for the class 4 license is for 500-700 slots. Table Games.....that will be $2.5 million for up to 30 tables. Sports Book.....that will run another $10 million.
     
  12. oghuman

    oghuman VIP Whale

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    Evidently they got my name because I receive a offer in snail mail. Vomnsoidering that the postoffice just delivered a Birthday card that was mailed February 12 yesterday. This must have been sent a while ago. I used to get $5 FP from Bally's, really big money considering I'm a 7* and usually that would be the least I ever play on one hand of VP. I got $10 from the new version of Bally's, some days even $15, plus several free gift card days. The reason I only got $5 because I rarely played there However, the reason a rarely played there was they only gave me $5 FP, it was an insult. I'd rather they not send me free play than $5. Also I had bad luck with their rooms the last two rooms I stayed in Dennis Tower about three years ago actuary stunk - the smelling kind of stunk, so I never stayed there again.
     
  13. Brandt

    Brandt Low-Roller

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    The new Bally’s must have the same ad agency as oceans. The mailer i just received from Bally’s uses the same graphics / layout as
    Oceans .
     
  14. hammie

    hammie VIP Whale

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    Or maybe it’s just a case where imitation is the highest form of flattery.
     
  15. LB9

    LB9 PH Blackjack Degen

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    I got their new mailer as well, lot of $25 items so, whilst I'm going to AC next weekend and will play Caesars primarily, and possibly Harrahs/Trop, I may drop by and get whatever their new player's card is to get these offers.

    I'm not one to burn a casino for the hell of it, but since they're now standalone, might as well take some freebies. It is weird, however, that they appear in some respects to still be associated with Caesars Rewards. I'll miss playing there as loved their 3:2 $10 BJ Saturday mornings after a Friday bender lol
     
    Bally's April 2 - 5
  16. c21mling

    c21mling Tourist

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    The "New Bally's" just took the existing Caesar's reward Players' information to create their new offers. I was used to stay and play at Bally's until March 2019 when they shipped my host to Harrah's. I knew that was the beginning of the end of Bally's in Caesar's network. I liked to maintain my 7star status and the free trip to Vegas one a year so I have moved my home base to Harrah's since then. Now I also get the monthly offers from the new Bally's. It is about $60 free play or gifts almost everyday. I stopped by a week ago and get my new Bally's player card. I got a RED card. According to the lady working at the reward center, the RED card is equivalent to the 7star card. Diamond should get the Black card. The benefit of my RED card are free parkin and free access to the players lounge (former Diamond lounge) on 6th floor. This RED card will expire 2/2022.
     
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  17. ngrund

    ngrund High-Roller

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    Did you visit the player's lounge?
     
  18. spdandpwr

    spdandpwr VIP Whale

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    I can only dream, but it would've been great if they just decided to knock down the property and build a Caesar's Palace in AC. That would actually consolidate the amount of competition / casinos AND rejuvenate the area along the water. Yes, it's a BIG investment, but they are trying to build the Caesar's brand and so this might be a necessary step
     
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  19. c21mling

    c21mling Tourist

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    Ngrund,

    Not yet. I will be in AC the end of this month and I will try to go to the lounge to visit some of my favorite cocktail waiters.
     
  20. ngrund

    ngrund High-Roller

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    I've only gone to Ceasars lounge a couple of times, will be there in April and will check out Bally's.

    I assume my GF's CET diamond will get the new Bally's equivalent, any idea if new Bally's is charging $10 comp like CET was for low level Diamond?