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Video Poker Why no more video poker machine manufacturers?

Discussion in 'Video Poker' started by TJC, Sep 5, 2015.

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  1. TJC

    TJC Low-Roller

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    Fifteen years ago, it seemed like at least 90% of slot and VP machines were made by igt.

    Nowadays, igt slots probably make up less than a quarter of the available slots on the casino floor. Other companies like WMS, Aristocrat, Konami, and Aruze appear to be squeezing igt's market share tremendously.

    However, with the exception of a sprinkling of a few Bally machines at certain casinos, igt makes almost all VP machines.

    With the recent surge in VP popularity, you'd think those other slot makers would want in on the action. Does anyone know why they're not?
     
  2. tringlomane

    tringlomane STP Addicted Beer Snob

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    Every other company that attempts to roll out a VP game fails pretty badly. WMS attempted in 2013 with "My Poker". Both Stations and CET put them in nearly all of their casinos. They are difficult to find now. Mediocre interface with bad paytables killed the games.

    And VP is on an upswing? This is news to me. I have personally thought it's been slowly dying since the release of ultimate x (circa 2009). Yes Ultimate X is that old believe it or not.
     
  3. Auggie

    Auggie Dovahkiin

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    I think a big part of it is going to be that they just don't need to make slot machines anymore...

    When it comes to slots they still put out a few of their own games, but for the most part much of their recent releases have been through their partners like Bally's and High5 Games, but on top of that they hold a lot of patents and pretty much control the server based slots technology.

    And then last year IGT merged with a big international lottery company and they are now providing online gaming and mobile gambling services.

    As for video poker, both IGT and everybody else: IGT has a lot of patents on video poker so for another company to enter the video poker market they either have to come up with something totally new and innovative or they have to pay IGT royalties. To that end nobody is going to just come out with a new "basic" video poker machine - there just isn't any money in it, everything they make would pretty much have to go to IGT. Thats why when you see a new video poker machine in the casino its either something different, or made by IGT (different being games like Pick a Pair, Wheel Poker, Dreamcard, etc - but note that IGT still works on some "different" games too, to keep their patents going or come up with new ones).
     
  4. Krh2o

    Krh2o MIA

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    Also how can a company make JOB or DDB better? They don't set payables, casinos do. So the new company would have to come in and figure how to make a super simple game with minimal graphics better. That's hard. Or they have to try to make it cheaper then their competitor. That's not going to make the bean counters happy. Then there are patents and other land mines. Plus now that they have HD graphics since the mid 2000's there is no need to replaced or upgrade the machine. These things will last for many years. Not that big of a market. It's better to license a hit movie or tv show and build cool slots.
     
  5. tringlomane

    tringlomane STP Addicted Beer Snob

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    Yeah, better to focus on licensed slots. I have heard stories of "Austin Powers" video poker though, but that was also before my time.
     
  6. TJC

    TJC Low-Roller

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    Maybe it's my recent discovery of good online resources and the timeline of where I've played VP that made it seem that way to me. I first played a little in the Lady Luck in 98 but didn't know what I was doing. Then in multiple trips to Shreveport and Tunica in the mid-2000s I could never find a full pay JOB or NSUD, and those were the only full pay games I had mastered the strategy (even typed up my own strategy cards.) Then I returned to Vegas 15 years after my first trip in 2012 , but spent most of the trip on the strip and was wholly unimpressed with their short pay VP tables. My brother got me back earlier this year, and we discovered the Heaven on earth that is all of the full pay tables all over downtown. After finding this forum, vpfree2, and videopoker.com, I am now a full fledged addict.
     
  7. TJC

    TJC Low-Roller

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    I think some of the new variants like Royal Hunt and Dream Card are pretty cool, and always wondered why another company couldn't catch on with something like that. Now I understand why. Thanks to everyone for the info
     
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