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MGM Grand - 10% Gaming Activity Requirement - kind of interesting

Discussion in 'Comps' started by JosieCat, Jul 16, 2014.

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  1. JosieCat

    JosieCat VIP Whale

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    I sent a message through Facebook to MGM Grand this morning, inquiring why I get no marketing offers from them. Explained that I had given them a bit of play last November (2K in about 4 hours on slots), and then my trip in June (196,000 tier credits). Here is the response, which I found pretty interesting.

    Thank you for your feedback, I was able to research your account with the Marketing team. Your trip in November 2013 did not reach the 10% gaming activity requirement at MGM Grand property for us to activate the promotions. Your account does reflect that Corporate promotions you have been receiving.

    June 2014 activity however did activate the marketing initiatives for your account, I will request that they add you to the last 2 Quarter promotions at MGM Grand. You will be able to view them on mlife.com and also by calling Casino VIP Services by the end of this week.​

    She clarified this a bit more for me:

    We have a tracking system and from your total play the play at MGM Grand did not reach the 10% threshold until your play in June. By corporate rule at least 10% play must be at the property in order for marketing to be sent. Your November play was still below 10% corporate-wide.

    I found this rather interesting - so no matter how much you lose there, if it isn't more than 10% of your total play, I assume per trip - it's not going to trigger offers. If this is how the other M Life properties do it, it would explain a lot. I also played at Monte Carlo last November and Mandalay Bay this June - enough so that I have gotten e-mails from hosts at both locations - but not one marketing offer from either.
     
  2. cjohnson202

    cjohnson202 VIP Whale

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    Very interesting, though it does make sense. If they are going to give you free or discounted rooms, they want it to be at somewhere you're going to play. I find I always play the most at my home casino simply because it's the first one I walk through in the morning and last one I walk through at night. Something to keep in mind for sure.
     
  3. dankyone

    dankyone VIP Whale

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    Super interesting, something I had never heard. Explains a lot.
     
  4. paperposter

    paperposter VIP Whale

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    i dont know if u rember the post i made i had a differnt problem with mgm when they reached out to me and made an offer and i never stepped foot in there to gamble again, so personaly i take what comes from mgm grand very lightly as i know they sterred me wrong and dont know there ass from there head when it comes to player info ,it might be becuase there are to many host and market specialists there at differnt levels and the bottom level dont have a clue.

    thats just my take but theye were clueles with me and pissed me off were aria and bellagio did the right thing,

    and when i posted what they said here people were also surprised with the info to.





    i was told per trip is consider a 3 day trip from the bellagio the other day
     
  5. JosieCat

    JosieCat VIP Whale

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    I guess I don't remember that thread. Who really knows how accurate any information we get is. In this case, it did seem to fit though. I couldn't for the life of me figure out why I was never getting marketing offers from some of these properties who I gave pretty good play to. And I know I can always call a host - but I still like to get the marketing offers.
     
  6. Kickin

    Kickin Flea

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    That is interesting. Good info to know since I've often dropped a tiny bit of play in some casinos I'm just walking through or visiting under the assumption that it would "trigger" offers.
     
  7. nostresshere

    nostresshere Mr. Anti Debit Card

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    I know for a very long time I gave ZERO play to MGM Grand. Maybe even to M-Bay. But, some offers did come eventually from each of them, and I assume that is based on degenerate play at other MLIFE properties.

    Forget the 10% for a moment. It does make some sense that if you barely play at a property, they may not send offers. They may make a reasonable marketing assumption, that if you tend to play at Casino A, and only drop a few bucks at Casino B - they see no reason to offer you something to stay at Casino B. All a gamble, even on their part.
     
  8. atcmurph

    atcmurph Watcher Of The Skies

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    All of this stuff baffles me. I went to see Bill Cosby at TI last trip. Spent maybe an hour afterwards playing slots. Didn't go in there the whole rest of the trip. I rarely do. A few weeks after I got home I got a message on my machine from a TI host. I don't even have a CET host and that's where I do the lion's share of my gambling.
     
  9. Grid

    Grid VIP Whale

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    I show offers for MGM and I hardly ever gamble in there since I have Aria or Bellagio comped whenever I want. I never gamble a dime in Excalibur and yet I get corporate offers from there as well. MGM would get maybe 2% of my gambling budget. I might drop in there to look around for 30 minutes one day on a 4 day trip and yet my offers there are on par with the rest of the corporate offer Milfe gives me. Strange. MGM is also the only casino to send me monthly free play without having to stay. Although its been over a year since I've seen that.
     
  10. tacallian

    tacallian Low-Roller

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    Yeah, it just reinforces the idea that MGM doesn't consider all Mlife properties as a group, but rather individual entities competing with each other unlike how Total Rewards handles things.
     
  11. cjohnson202

    cjohnson202 VIP Whale

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    TI has been very generous with offers lately. They are struggling to compete with MGM and CET
     
  12. nostresshere

    nostresshere Mr. Anti Debit Card

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    If they really want to kick some Mlife butt - they would do some status matching or something. But, they may have some "hands off" agreements when they split off from MGM. How long ago was that?

    I know that I emailed a host there a few years back with a copy of an MLIFE offer to see if they could match it, but no response.
     
  13. paperposter

    paperposter VIP Whale

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    it was sold in 2008 , there non compete if there ever was one has to be over
     
  14. Gofaster87

    Gofaster87 Low-Roller

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    I received an offer right after the sale and took them up on it. I asked marketing about the situation and it was along the lines that they had access to players that had recently played there but not all of MGMs customer database.
     
  15. LV_Bound

    LV_Bound VIP Whale

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    What is 10%?
    10% of your trip, bankroll, time spent gambling? Either way how would they know?

    If you like to casino hop does that mean you need 10% (of what ever) at each casino to qualify?
     
  16. nostresshere

    nostresshere Mr. Anti Debit Card

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    I am thinking 10% of the total played/bet at all the Mlife casinos. They are saying since he is not a player at MGM Grand, then no offers from MGM Grand, even though he did have xxx amount of Mlife play overall.
     
  17. JosieCat

    JosieCat VIP Whale

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    I'm thinking it's 10% of your total M Life play - I'm assuming bankroll, per trip. It does seem to make sense, at least in my case. I gave Monte Carlo some really good play last November as well, good enough where a host from there sent me an invite on a comped 7 day cruise on one of Royal Caribbean's newest ships - but not one marketing offer. I played at MB this June, a host e-mailed me when I got back - but not one marketing offer.
     
  18. Chuck2009x

    Chuck2009x VIP Whale

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    It can't be per trip, because, in February, I stayed and played exclusively at MGM Grand, and after that trip, I had a property-specific offer from Aria. The last time I had played at Aria was the previous July.

    So I don't think it's per trip, or even per "MLife-year" (Oct - Oct). I think it must be at least a calendar year, maybe a rolling calendar year.
     
  19. Grid

    Grid VIP Whale

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    This is true. In fact my TI players club number is the exact same as my Mlife club number...
     
  20. BayouBengal

    BayouBengal VIP Whale

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    I get Mlife offers for free nights at Exaclibur and Luxor despite not gambling at Excalibur in about 2 years and I can't recall ever gambling at Luxor. If I do any Mlife it's at nyny or Monte Carlo but I hardly step foot in MGM casinos now expect to eat. Last trip in May 100% of my Mlife bankroll was 30 minutes at lions share turning $20 into $200. Not sure how that works.
     
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