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Host v. Casino Marketing Rep

Discussion in 'Comps' started by GROWLR, Apr 24, 2015.

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  1. GROWLR

    GROWLR Tourist

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    Theres always a good deal of discussion of Hosts in Las Vegas. What they do, how they do it, what they can't/won't do, how you get one, etc. There has been much less discussion about the folks in Casino Marketing (or VIP Marketing, as I've sometimes seen it called) and what exactly they do. As far as I can tell there're there to get you room reservations and up front comps like free play and resort credits for your upcoming stay.

    So what exactly is the difference between a Host and a Marketing Rep? Is it a difference without a distinction? And can they both provide "back end" comps at the end of your stay? Is it more advantageous to have one over the other? Or is it a good idea to have both for different needs for your Vegas trips?

    Thanks in advance for your responses.
     
  2. newmans

    newmans VIP Whale

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    At CET, an Executive Casino Host is what most would refer to as a "host". An inside sales rep may be what you are calling VIP marketing. Usually inside sales deal with people who do not quite play at a Host level. They can book players in and make limo, restaurant reservations etc. They won't be able to issue back end comps. Most likely, inside sales will get credit for bringing someone in. A host will get credit for a guest's play( theo).
     
  3. GROWLR

    GROWLR Tourist

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    On my last trip my Marketing "Rep" did indeed get me into the property with the comped nights, etc, and when I checked out, as she always tells us to do, I asked the person at the front desk to check with someone to see if the room charges could be taken off the bill. (They didn't contact her as she wasn't available.) Who ever they did get a hold of cleared the bill completely. Don't know if this was a Host, or someone else.

    BTW, this was an MLife property.
     
  4. shifter

    shifter Degenerate Gambler

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    Having an actual host is useful if your play warrants it.

    He can pull strings and go to bat for you to get extra things - better seats, upgraded suite, loss discounts/upfront airfare, etc.

    If all you need is a comp room and pickup some stuff at the end, it doesn't really matter who you use.

    In my case my host has an "assistant" who's really just a marketing person who does legwork. I email her with pretty much all my requests bc she just sits at the computer all day doing that stuff. That way my host can focus on doing what he does out on the floor most of the time.
     
  5. GROWLR

    GROWLR Tourist

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    I was mainly curious as to the relationship between the two, how much overlap there is with each, etc.

    I guess we don't have a host assigned to us, but we're perfectly happy with our Marketing Rep who has gotten us more than we've actually asked for from her.
     
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