I believe most of the larger casino companies' comp formulas contain somewhere in the algorithm a characteristic which rewards NOT visiting too frequently by increasing offers for guests who haven't visited for some time while reducing offers for regular visitors. I think logically this makes sense as they need not offer as much to someone who is returning regularly anyway, but they may want to send out a "teaser" to a past good customer who hasn't been in a while. The specific offer which I noticed today and caused me to think about this was from Palazzo: "2011 October RECAP Offer" "We've missed you, but that doesn't mean you need to miss out on an incredible vacation" It goes on to offer standard 3 comp nights, freeplay, gift, etc. I think the RECAP may stand for "Recapture" as in recapture a past customer lost to comp cutbacks. I have also seen similar offer increases from Wynn and Cosmo after over a year not staying at either. I'll be quite interested to see how or if MGM or CET algorithms "chase" past lost play. Anyway I think for me this may be a useful strategy to rotate play on maybe an 18-month basis. Specifically I would want to avoid playing much (and not use players card for minimal play) at MGM/CET for a year to see if I get caught in their "recapture" bucket for an increased offer.